Press Release Distribution: How to Get Maximum Exposure

One of the most powerful and easiest ways to expose your story to the public is by reaching the media. However, it isn’t easy to gain publicity since reporters are receiving a hundred of pitches daily.

You have to find ways to pique their interest. Your story must stand out from the rest. How would you make it possible?

Here are 11 ways to distribute and get maximum exposure for your content:

1. Identify your target reporters.

You have to identify your target reporters and news outlets before reaching out. Keep in mind that cold pitching is a big no in public relations.

Create a media list. Identify reporters and influencers relevant to your industry. Include all pertinent details, including their name, position, contact details, social media handles, links to relevant stories they have written and information about how to pitch them properly.

Update the list on a regular basis. Make sure that you don’t miss out anything. Media people move a lot of times.

Sometimes, they move from one publication to the next. Others are transferred to other niche. The time you pitch your story, they may not even be covering the same type of stories anymore.

2. Know where to get information of reporters.

After identifying reporters and news outlets, you need to know where you can get information about them. Fortunately, there are many resources available online to get details.

22 Free Web Resources You Can Use To Become More Productive

Do you constantly find yourself struggling to keep distractions at bay? Are you unable to maintain your productivity? Well, we feel you! In the age of the internet, there is absolutely no dearth of distractions. So, how do you complete the tasks that need your undivided attention? The internet has a fix for that too. It provides you with the access to various resources that enhance your productivity.

1. Hootsuite

Instead of diverting your attention, operate each of your social media pages and profiles when you have the opportunity to get things done productively. Now imagine that you’ve put together a great blog post and you really want to leverage the power of social media to disseminate the content as far as possible. Instead of tweeting and sharing about it on all of your social media profiles one by one, you can utilize Hootsuite to determine exactly when and how often you want your blog post to be circulated on each of your individual social media pages.

Now, if the ideal time of promoting your content on Facebook falls on Tuesday mornings between 8 and 9 am, enter the specific date and time on Hootsuite to ensure it gets shared on that particular day. Repeat the same

Top 10 Essential SEO Ranking Factors to Dominate Search

Google hаѕ mоrе thаn 200 rаnkіng factors. Wе continue tо ѕее thіѕ ѕtаtеmеnt іn соuntlеѕѕ роѕtѕ, debates, mееtіng рlасеѕ, conferences, еtс. Wе hаvе аll bееn wеll асquаіntеd wіth thіѕ іdеа fоr mаnу уеаrѕ, but thе іrоnу іѕ thаt mоѕt оf thе fасtоrѕ hаvе nоt уеt bееn соnfіrmеd bу Google. Google hаѕ stated ѕоmе оf thеm tо educate wеbmаѕtеrѕ аbоut thе іmроrtаnсе оf ѕuсh factors.

But mоѕt оf thе оthеr factors wе ѕее оn hіgh-quаlіtу ѕіtеѕ аrе pure speculation оr thе bеѕt assumptions аnd mоѕt оf thе tіmе уоu wіll bе іn thе mіddlе оf a correlation-causality wаr. Sо wе wіll nоt tаlk аbоut thеѕе issues hеrе, оn thе соntrаrу, I wоuld bе interested іn fосuѕіng оn ѕоmе tорісѕ thаt hаvе

How Your Phone Can Help You Find the Perfect Parking Spot

One of the most painful things about living in a city is trying to find a carpark at any time of day before work during the day or during the evening. Luckily, as smartphones and social media have become ubiquitous in the last decade, and data collection has begun seeping into our lives, finding a park is slowly becoming less of a hassle.

 

The ‘perfect’ spot

Finding a park is more than just a place to put your car. You need it to be close to wherever you’re going, it needs to be safe and it would also be great to be close to stores or food outlets if you’re in the city or the suburbs to hang out.

If you’ve never been to an area before, you can check on social media at some tags or location pins to find what’s in the area and use a parking app to get you closest to those

Top 5 Social Media Jobs In 2018

Living in the 21st century, we’re all aware of the power of social media. With the increasing importance of the online world and the rise of social media platforms, there has been a whole new industry created in the form of jobs that relate specifically to social media and the promotion of businesses on social media. Whether you’re a marketing whiz, a content creator or a social butterfly who’s good with people, there is probably a role for you somewhere in the social media sphere. However, these days more and more buzzwords are used in the social media industry and it can be confusing dissecting different positions. Here are the top social media jobs in 2018

5 Online Skills Any Entrepreneur Needs in 2018

Business is quickly moving online. Ecommerce sales have increased, year over year, for more than a decade now, by at least 10% per year. Meanwhile, total retail sales have remaining pretty much flat. The result? Around the turn of the century ecommerce made up less than 1% of total sales in the United States. In 2012 that number had already passed 5% and hasn’t slowed down since.

The world is going online, so if you’re an ecommerce entrepreneur you had better do the same thing.

Here are 5 skills that you’ll need to not only survive, but thrive when selling online. There’s

Using Social Responsibility As A Marketing Technique

For businesses, being socially responsible is increasingly important in the contemporary digital marketplace. While we should probably all be striving to be more ethical in our business practices, the benefits of such an approach extend beyond philanthropy.

Regardless of the scale of your enterprise – or the industry you operate within – social responsibility is also an effective marketing tool.

Within the digital marketplace, brand image is now vital as companies scrap for attention in a saturated landscape. The rise of SEO as an industry is evidence of the new-found significance of reputation online.