SEO Freelancer Kolkata, SEO Expert in Kolkata, SEO & Digital Marketing: 2013

The Most Popular Social Sites in Other Countries

Americans tend to think of social networking from a personal perspective, likely in simple terms of Facebook and Twitter and maybe even Pinterest. In reality, though, there are dozens of flourishing social networks across the globe, some of which U.S. residents have never even heard of. Social media is truly a global concept.

Here’s a quick look at some of the most popular social sites in countries other than the U.S. used by millions upon millions of people.

Orkut

Orkut logo You may have never heard of Orkut, but everyone in Brazil has. With over 33,000,000 active and unique users, Orkut is Brazil’s number one social networking site. In fact, almost 60% of Orkut traffic originates in Brazil and the company (originally a branch of Google) was recently relocated from California to the Brazilian city of Belo Horizonte. Orkut is similar to Google+ in that users separate each other into groups and

10 Popular Twitter Plug-ins for Your WordPress Blog

Those who have tried know how difficult it is to find Twitter plug-ins for WordPress. The problem is that even if you manage to find a few, they take a lot of space and don’t add enough value to your blog. In case you have been searching for some useful Twitter plug-ins, here is a list that will help you make a right choice.

1 – Tweet, Like, Google +1 and Share

http://wordpress.org/plugins/only-tweet-like-share-and-google-1/

This plug-in comes with five different icons that you can easily add to your blog. By using this particular plug-in, it becomes possible for you to add widget from Facebook, Google+, LinkedIn, and Twitter. People can come to your site, read your content and share it using the icons on different social media sites.

2 – IntenseDebate Comments

http://wordpress.org/plugins/intensedebate/

To make people write and comment on your content in your ‘blog comment’ section, you can make use of this particular plug-in. It is a useful plug-in for those who conduct a

Living in the age of social media means you aren’t somebody until you can be found on professional sites such as LinkedIn. However, with more professionals and businesses creating an account on this social networking site, it’s becoming more difficult to get found by potential employers or customers.

So, what can you do to increase your chances of getting found on the most powerful and popular professional network? You can start by optimizing your account correctly which will give you a leg up in using LinkedIn to find jobs, customers and more. In fact, optimizing your account needs to be a priority as it’s what can take your profile views to

Facebook is expected to launch a new feature in the near future that will allow users to “share” photo albums. Using this feature, the creator of a photo album can allow up to 50 users to contribute to an album. Previously, Facebook had restricted the control over a photo album to its creator alone. This makes the experience of sharing photos more social than it was before, and it also allows for a more streamlined photo browsing experience. For example, photos of a given event, such as a vacation trip or a wedding, can all be combined into a single photo album for everyone to contribute photos to. This is much better than the previous system, in which each user who had taken pictures at the event would have to create his or her own photo album. This system is also beneficial because it increases the exposure of photos from each

Instagram is the most popular social pictures community with an estimated user base of more than 100 million members. With its huge audience, Instagram is becoming a major asset for companies to reach their target audience. If your business isn’t already on Instagram, it is the right time for you to jump ship and create an account.

Unlike other social media sites, the marketing success of Instagram solely depends on the quality of pictures you’re posting in the network. By posting good quality pictures which are eye catching, you can get a huge number of following which will ultimately help to get better results for your business. In this article, I am sharing the 5 useful tools you can use to increase your following, get them engaged and get better results with your

While the audience is diverse in terms of demographic makeup, LinkedIn primarily caters to a single target market: goals-oriented members who are using the site to meet professional needs. As long as the company continues to provide tools that enable this group of users to thrive, it will forever have a cozy position in the competitive social space. So far so good, and LinkedIn is back at it again with a feature that will surely pique the interest of its most dedicated users.

LinkedIn has rolled out Company Page Analytics. The new tool offers instant value by allowing you to easily track engagement levels across your page. Businesses, especially, should find the feature very useful as the data it provides addresses many of

A good Google Places listing can help you get easy traffic to your site. If you are wondering why optimizing your Google+ Places is important, then the answer is simple. Approximately a third of every search is based on location and Google Places makes it very easy to obtain a page one listing.

For example if you are a Real Estate Display Home with multiple sales offices or a retail boutique with multiple outlets, Google Places is an excellent channel to use.

Here is a look at 5 tips to effectively optimize your Google+ places listing.

1. Contact Details on Your Site

The first tip for an effectual Google places optimization is making sure that you have a

There is absolutely no doubt in my mind that promoted posts on Facebook are better than Facebook ads that appear on Facebook. There are a lot of pros and cons to both forms of advertising, yet promoted posts come out on top. Let’s explore why.

First and foremost, the reason that promoted posts are better than Facebook ads on Facebook is the number of people you can get to click on your post. The reality is, many people don’t even see the ads on the side of the Facebook page. They have become

We have always believed that content is the king. There have been constant efforts being made by everyone to ensure their websites have exceptional content. Well, content doesn’t necessarily mean text. It could also stretch up to the other ways we have been using to communicate to the audience, like videos, podcasts and graphical representations.

The most recent technique that is being used these days is to transcript videos to make articles. However, if you want some more artistic and creative input to bring more life to your text, you might want to consider using podcasting as a tool. So, what are podcasts? Well, these are nothing but digital multimedia files that are uploaded on the for the user to

Google+ is actually one of quite a few of Google’s attempts to break into the social media circuit. After a few failed attempts, they have finally found a winner. It stands no chance of competing with Facebook (at least not in the foreseeable future), but is still popular enough to enable you to grab a few SEO benefits from it. It is possible to use Google+ to help you get a little bit higher in the search engine results pages.

Google will follow some of your profile links

If you add a bunch of links onto your Google+ pages then Google may pay them a passing interest, but if you can connect a link to your Google+ profile, then the more popular your profile becomes then the more attention Google will pay to your connected

Infographics are the latest craze in the SEO community. They are a platform where you can demonstrate plenty of information through a graphic form. This means that they are an engaging way to communicate with your audience and ensure they want to come back for more.

If you post useful content through your infographics you’ll be much more likely to have an audience that appreciates your content and is willing to share. However the main problem is that many people don’t know how to use infographics or where to put them. Below is a series of places where you can place your infographics to get the most exposure.

Infographic Directories

The first place you should aim to get your Infographic into is the various Infographic

Social media technology is constantly evolving and it can certainly be challenging to stay up-to-date with the evolution of familiar products. The business world has reached a point where social media participation is not only expected, but required in order to stay relevant among competitors. Here are a few updates from around the social media world to help you stay tuned into what’s going on within this infinite space.

• In April, Facebook CEO Mark Zuckerberg introduced Facebook Home , a new platform for the social network available on certain Android devices. At the announcement, Zuckerberg said, “Our phones today are designed around apps, not people. We want to flip that around.” Features include a live news feed of “friend” updates

Apps are appliances made for devices based on android OS to expand the utility of the devices. As a manager for social media who is at all times on-the-run, you can be sure to depend on these important apps to stay engaged and connected with your social media. Android apps are available in large numbers in today’s large market. It is recommended you consider the 6 free chat apps to manage your social media marketing:

1 .Tweet Deck

With Tweet Deck, people can customize their experience with Twitter through groups, columns, saved searches and automatic updates to keep them updated concerning interesting topics and the public. This free app, Tweet Deck, allows users to follow what

It took a while, but Twitter has been regularly improving its ad platform since first rolling out advertising solutions back in 2010. The latest ad enhancement looks to present marketers with some of the most attractive opportunities they’ve had yet.

Twitter recently launched a keyword targeting feature that allows advertisers to target users based on the terms and phrases contained in their tweets. The new system is designed to help businesses produce better results by tailoring Promoted Tweets content around the dialogue their ideal customers use in their social posts. For Twitter’s ever expanding marketing community, the introduction of keyword targeting raises the importance of the almighty tweet, mainly because of the platform’s real-time communication capabilities.

Keyword Targeting in Action

Here is an example to give you an idea how the new keyword targeting feature works. Let’s say a Twitter user posts a tweet about a delicious sandwich they ate at a local

Video creation is an art. Get down the lighting, the energy, the presentation, and you can easily create an absolute masterpiece. The secret is in practice. Persistently practicing your video creation skills can help you become a true master. Just like any other skill, if you work at it over a set period of time you can churn out truly noteworthy creations. Feeling comfortable in front of the camera might take some time. Practice!

Overcoming the Blocks: I Sound and Look Funny

I know these two blocks are chief impediments to video creation success. Most people feel that they look funny when on video for the first time, and virtually all people believe that they sound funny. This is because you are not accustomed to hearing your voice in

A marketing professional had expressed his concern regarding Facebook’s (FB) new Home software; a program for the home screens of android cell phones. This act is contrary to popular belief that marketers often employ pervasive techniques to entice probable clients.

Angus Wood, the executive of the digital marketing firm iProspect told The Telegraph, a news site based in the United Kingdom that this move from FB would be invasive and tedious. Wood added that the ads might repel consumers from using FB’s service. In his statement, Wood said: “Facebook are unlocking a vast amount of consumers’ time. But alongside that, the closer you come to the consumer,

Nowadays, people use a number of platforms to surf the web, and this variation in platform use make it a challenge for businesses and website owners to keep track of their site’s performance and interact with consumers. In an effort to make things more manageable, Google recently opened up its Universal Analytics to all Google Analytics Users.

Simply put, the public beta of Universal Analytics aims to help website owners better track their website performance across multiple platforms. This is believed to be more accurate than the original Google Analytics since it covers different channels that consumers use to access the Internet when they search for information, products and services, utilize social media, and interact with other users.

What Makes Universal Analytics Distinct from Google Analytics

According to Google, Universal Analytics make use of a data collection method that is

In marketing and web development, split testing is a web design experimental approach aiming to find web page changes that maximize outcomes. You basically compare versions of your website pages; for example, you can compare two versions of your web pages or website like comparing of versions A and B such as A being the live version and B being a modification of that version. Usually, websites that are great candidates for testing A/B are e-commerce websites. Testing and making modifications based on your results will help increase your sales.

This process of alternating 2 or more website design alterations to test interactions between users is called split testing. Landing pages and other web pages with goals that

SEO Tactics For The Post-Penguin/Panda Internet

Search engine optimization (SEO) is a field of internet marketing that’s constantly in a state of flux thanks to Google’s massive influence over the entire Internet. On more than one occasion, Google has rolled out algorithm updates that punish SEO practices that were once widely accepted. In the aftermath, webmasters are left with seriously reduced page rankings, web traffic and revenues.

Google Penguin

That’s exactly what happened last spring when Google rolled out their notorious Penguin update. From Google’s perspective, Penguin addressed a major problem caused by websites who linked to dozens, even hundreds, of other sites in hope of raising their rankings on search results. This created major headaches for end users, who wound up having to sort through dozens of low quality results in order to find something of value.

For webmasters, Penguin created headaches of a different sort. They suddenly found that

This is probably one of the most overused-but-true sayings in the realm of marketing, whether it is within social media circles or any other kind, is the fact that “words tell but tales sell”. I am sure that you’ve all heard that expression on a number of occasions. However the reason any kind of saying like this becomes a cliche like that’s it’s true. People interact with people due to things that unite us, things that we share. And exactly how we uncover deep connections with other people is most frequently with the

1. They won’t penalize you over one tiny thing

With all the technical expertise that goes into creating and maintaining it, it’s tempting to view Google as an unfeeling, unthinking robot – one that responds to certain stimuli in certain ways and can’t be bargained with. In reality, Google is built and used by humans – just like the rest of the internet.

For that reason, the Google Webspam team aren’t going to penalize your site just because one well-meaning webmaster created a site-wide link to your domain without realizing that’s not best practice in the world of search engine optimization.

If you’re taking a responsible approach to link building and SEO you don’t need to worry about attracting a less than ideal link here and there. The Webspam team are here to save us from spam, not make the web a flawless place.

So stop fretting over the occasional bad link and instead channel your efforts into getting

You may think that your need to check Facebook first thing in the morning is normal, but it’s possible that it’s a sign that you have Facebook Addiction Disorder.

Facebook Addiction Disorder, also known as FAD, is a real disease that affects many people. What starts as a small desire to keep in touch with friends and families becomes a major distraction that impacts every aspect of a person’s life.

If you possess any of the following symptoms, you may be suffering from Facebook Addiction Disorder.

1. Increased Usage

If you are spending more time on Facebook than ever before, it’s possible that you’re

Here is a few ways that you can get free links to your blog without resorting to black hat SEO. Some of them are a little underhand, but you have to remember that even if YOU are not using those methods–there are hundreds of people out there who are.

Link bait

If you do not know how to create link bait then you are going to need to Google it and learn. It is not going to get you hundreds of links, in fact you will be lucky to get one, but if you do it twice per week then you are bound to get a few free links every now and then.

Quality content

If your website is good and useful then you will get organic links. All you need to do is make sure that you content is of a high quality, or make sure that your blog is useful in some way.

Hack other people’s sites

You are no saint. Hack someone else’s site and add a link to yourself. The WordPress

Video Marketing : Your Business Going Viral

Expanding your personal business in a world that is growing smaller and smaller by the day thanks to technology can either be easy or hard, depending on how you look at it.

On one side, the multitude of free and relatively cheap tools and applications available online, and the many other platforms such as video streaming sites especially youtube, blogs, micro-blogging sites, and social media sites, help you easily expand your market base. On the other side though, this kind of diversity and creative freedom made available online has created a diluted market of online marketers also using the internet’s potential like you.

Developing a video for sharing on youtube is always one of the first things to consider when going online for your business. Buying youtube views for your marketing video / ad, has just gotten much tougher as more and more people flood the internet.

So what can you do to help boost your video and turn it viral?

Keep it short: Keeping your video short condenses your message and it’s a fact that a

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